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New products management / Merle Crawford, Anthony Di Benedetto.
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TextPublication details: Boston : McGraw-Hill Irwin, c2008.Edition: 9th edDescription: xviii, 558 p. : ill. ; 24 cmISBN: - 9780073529882 (alk. paper)
- 0073529885 (alk. paper)
- 9780073529882
- 0073529885
- 658.5/75
- HF5415.153 .C72 2008
- HF 5415.15 C73
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AU San Jose Library | RES | RES HF 5415.15 C73 2017 (Browse shelf(Opens below)) | Available | SJ01016 | |||
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AU South Library | RES | HF 5415.15 C73 2017 (Browse shelf(Opens below)) | Available | PURCHASE | 033537 | ||
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AU South Library | HF 5415.15 C73 2008 (Browse shelf(Opens below)) | Available | PURCHASE | 025649 | |||
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Phinma-Araullo University Main Library | RES | HF 5415.15 C73 2017 (Browse shelf(Opens below)) | Available | PURCHASE | 033533 | ||
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Phinma-Araullo University Main Library | RES | HF 5415.15 C73 2017 (Browse shelf(Opens below)) | Available | PURCHASE | 033535 | ||
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Phinma-Araullo University Main Library | RES | HF 5415.15 C73 2017 (Browse shelf(Opens below)) | Available | PURCHASE | 033536 |
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| RES HF 5415.2 B33 2016 Marketing research / | RES HF 5415.2 H12 2021 Essentials of marketing research | RES HF 5415.2 I23 2023 Marketing research: methodological foundations | RES HF 5415.15 C73 2017 New products management / | RES HF 5415.32 B33 2020 Consumer behavior / | RES HF 5415.32 B33 2020 Consumer behavior / | RES HF 5415.32 M46 2019 Consumer behavior : dynamics, dimensions and models / |
Includes bibliographical references (p. 505-508) and index.
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